Entries by Kevin Wilson

Break out of the BigCommerce Template Box

BigCommerce is about the fastest growing eCommerce platform on the Internet. BC has a long list of features, they’re PCI compliant and have good tech support. What they don’t have, in my opinion, are great template designs.

You can’t just pull one off the proverbial shelf and leave it as is – they’re too generic; your store will look like all the other stores whose owners are unwilling to have their template customized.

Professional Product Photos

So let’s say we’ve built your BigCommerce store with an extensive list of BigCommerce features. You’ve stocked your new BigCommerce store with products, written descriptions, keywords and accurate page titles.

Now, before you launch your store and send out newsletters – Stop! Take a look at your product photos. Did you go to a professional photo studio, hire a professional photographer to come to you, or did you take them yourself with your digital camera, or worse yet, your iPhone?

The Importance of Professional Logo Design

Starbucks shocked the world when it unveiled its new logo. But this wasn’t the first time that the coffee giant stirred things up a bit (coffee, stir, get it?) but caffeine addicts, mommy bloggers and business analysts around the globe are still debating the merits and weaknesses of the new and “improved” Starbucks siren.